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Securities, Brand, Broadcasting and Infrastructure valuation

In today’s high-value, regulation-driven business environment, valuation is no longer just a financial exercise — it is a matter of legal compliance, investor confidence, transaction integrity, and regulatory scrutiny. PGAS & Associates provides independent, defensible and professionally compliant valuation services across Securities, Brands, Broadcasting Assets, and Infrastructure Projects.
Our valuations are prepared in accordance with ICAI Valuation Standards, International Valuation Standards (IVS), FEMA, SEBI, Income-tax, Companies Act, and regulatory frameworks, making them suitable for regulatory filings, litigation, transactions, and investor reporting.

Securities Valuation

We provide valuation of equity shares, preference shares, CCDs, OCDs, options, and other financial instruments for:
  • Equity infusion and fundraising
  • FDI, FEMA and RBI compliance
  • Mergers, acquisitions and restructuring
  • Share transfers and exit pricing
  • ESOPs and management buyouts
  • Income-tax, GST and regulatory reporting
Our valuation models incorporate DCF, comparable company, precedent transaction and hybrid methods to ensure fair, defendable and compliant pricing

Brand Valuation

Brands are among the most powerful yet complex business assets. We quantify brand value for:

  • Fundraising and strategic investments
  • M&A and licensing
  • Litigation and IP disputes
  • Financial reporting and impairment
  • Tax and regulatory purposes

Our brand valuation methodology measures:

  • Brand-driven price premium
  • Incremental sales volumes
  • Brand earnings
  • Brand strength and risk profile
This allows us to separate the enterprise value with brand and enterprise value without brand, clearly identifying the economic contribution of the brand.

Broadcasting & Media Valuation

We value broadcasting and media assets including:
  • TV channels and radio stations
  • Digital and OTT platforms
  • Content libraries and IP rights
  • Advertising and subscription-based businesses
Our approach considers audience metrics, ad revenue models, content monetisation, regulatory environment, and platform scalability, ensuring accurate valuation of both tangible and intangible media assets.

Infrastructure & Project Valuation

We undertake valuation of infrastructure and project-based assets such as:

  • Power plants and renewable energy projects
  • Roads, ports, logistics and transport assets
  • Water, telecom and utility infrastructure
  • BOT, BOOT and PPP projects
We evaluate these using project-specific cash flow models incorporating:
  • Power Purchase Agreements (PPA)
  • Concession agreements
  • Tariff structures
  • Operating life, risk, and regulatory factors
This enables investors, lenders and authorities to understand the true economic value and risk profile of large-scale infrastructure assets.

Why PGAS & Associates

Our valuation practice combines:

Financial modelling expertise

Regulatory and legal understanding

Forensic and investigative capability

Court and tribunal experience

This makes our valuation reports reliable not only for transactions, but also for disputes, regulatory scrutiny, and enforcement proceedings.
PGAS & Associates delivers valuation that is not just numerically accurate, but legally robust, regulator-ready, and strategically meaningful.

Contact Us

For independent, compliant, and defensible valuation across securities, brands, media, and infrastructure, connect with PGAS & Associates.
We deliver regulator-ready and litigation-worthy valuation solutions tailored to your requirements.
Contact us to discuss your valuation needs.